I. How to read this table
Each element is a signal the Authority Engine measures. The colored bar indicates whether a signal builds or suppresses authority — oxblood bars are violations no positive signal can compensate for. Specific weights and definitions are part of the licensed methodology. The framework models the signal-to-citation pipeline — how your sixty-three signals shape your position in the AI citation economy.
II. Signal categories
Signals group across eight categories: AI Authority, Entity & Brand, Trust & E-E-A-T, Content, Schema & Structure, Links & Citations, Architecture Sub-Signals, and Risk & Violations. Each category weights differently across the four Smart Cards.
III. IP notice
The Periodic Table of Digital Authority™ is an original framework conceived by Douglas J.T. Lord and held by Digital Dominator Pty Ltd (ABN 28 616 931 116). The periodic table format is an established scientific metaphor applied independently across many fields. Australian trade marks accepted by IP Australia: Authority44™ (TM 2643932) and Periodic Table of Digital Authority™ (TM 2644497). Accepted 23 April 2026. All rights reserved. Reproduction without licence prohibited.